Ten tips for marketing your business

1. Cut the waste, but be careful not to over-prune You can be pretty certain that the Pareto principle applies to marketing efforts that are left to sprawl. In other words, 80% of your successes come …

4 Marketing Tips for Every Entrepreneur

As a third-generation entrepreneur, I’m inspired by the “do-ers.” The people who take an idea or dream and then make it a reality. From my grandparents’ café, to my grandmother’s bridal boutique, to m…

How to Approach Digital Marketing in Kenya

The power of the internet is limitless. Dissimilar to other forms of media, a website has the potential to reach anyone with online access, which is an estimated 950 million, or 15% of the world’s pop…

MEET MINA REEVE THE FOUNDER OF NAMI AFRICA

24-year old Mina Reeve can be described in more words than just beauty and brains .At her tender age she is the founder and CEO of Nami Africa ,an experiential marketing company .she went to Dundee Un…

8 steps to achieving your business goals in 2016.

To grow your businesses in 2016, you must grow yourself. Think bigger, confident that you can always do better if you set active goals. 1. Set an intention to grow. Never assume you or your business w…

Ways to market your small business

Famed author Mark Twain once said, “A small thing has been made large by the right kind of advertising.” But advertising can be expensive, and in a tight economy, many small businesses cut their marke…

Startups need to embrace online marketing

  Marketing is not just about selling your products or services; it is about engaging customers and driving the growth of market for that particular product or service. Marketing is a crucial asp…

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